Nadeshot, born Matthew Haag, has cemented his status as one of the most prominent figures in the world of gaming, content creation, and esports.
With his esports organization, 100 Thieves, Nadeshot’s journey from a competitive Call of Duty player to a successful entrepreneur is nothing short of impressive.
This article covers Nadeshot’s age, height, net worth, career, and much more, including his personal life, social media presence, and charity work.
Nadeshot Bio
| Category | Details |
|---|---|
| Full Name | Matthew Haag |
| Nickname | Nadeshot |
| Date of Birth | June 3, 1992 |
| Age | 32 years old (as of 2025) |
| Height | 5 feet 9 inches (175 cm) |
| Net Worth (2025) | $20 million |
| Profession | Founder & CEO of 100 Thieves, Content Creator, Former Professional Gamer |
| Esports Teams | Optic Gaming, 100 Thieves |
| Notable Tournaments | Call of Duty Championship 2011, MLG Winter Championship 2013, MLG X Games 2014, Call of Duty Championship 2014 |
| Sponsorships & Partnerships | Red Bull, Scuf Gaming, HyperX, Astro Gaming, McDonald’s, and more |
| Charity Work | Extra Life, Make-A-Wish Foundation, Red Cross |
| Social Media Presence | YouTube, Instagram, Twitter |
| YouTube Channel | Nadeshot (Gaming and personal vlogs) |
| Shares personal life, gaming updates, and 100 Thieves content | |
| Direct engagement with fans, updates on gaming trends, 100 Thieves news | |
| Merchandise | 100 Thieves apparel (T-shirts, hoodies, hats, backpacks, etc.) |
| Brand Collaborations | Red Bull, Scuf Gaming, HyperX, McDonald’s, Astro Gaming |
| Philanthropy | Raised funds for children’s hospitals, disaster relief, Make-A-Wish Foundation |
| Real Estate Investments | Luxury homes in Los Angeles and Chicago (penthouse) |
| Major Achievements | Founder of 100 Thieves, former Call of Duty pro, millions of YouTube followers, successful brand collaborations |
| Major Revenue Streams | YouTube ad revenue, sponsorship deals, merchandise sales, 100 Thieves revenue |
| Business Ventures | 100 Thieves (esports & lifestyle brand), exclusive merchandise drops, brand collaborations |
| Esports Titles Played | Call of Duty, League of Legends, Fortnite, Valorant |
| Fan Base | Millions of followers across YouTube, Instagram, and Twitter |
Who is Nadeshot?
Matthew Haag, also known as Nadeshot, is an influential gaming personality, entrepreneur, and philanthropist.
He rose to fame as a professional Call of Duty player for Optic Gaming, becoming one of the top players in the world.
He later transitioned into content creation, amassing millions of followers across YouTube and Twitch. Nadeshot is also the Founder and CEO of 100 Thieves, a successful esports organization and lifestyle brand.
His accomplishments include a combination of competitive success, entrepreneurial ventures, and philanthropy.
Early Life of Nadeshot
Matthew Haag was born on June 3, 1992, in Palos Hills, Illinois. He grew up in a supportive family with his parents Jeff Haag and Christina Haag, and his siblings, Kevin and Sarah.
Nadeshot attended Amos Alonzo Stagg High School and later studied at Moraine Valley Community College.
Before embarking on his gaming career, Nadeshot worked at McDonald’s, a job he frequently references with humor in interviews.
His time in the fast food industry didn’t last long, as he realized his passion for competitive gaming and took a leap of faith to pursue his dream of becoming a professional gamer.
Nadeshot Age
As of 2025, Nadeshot is 32 years old. His age is just a number compared to the massive impact he has made on the gaming community over the years.
While he began his journey as a Call of Duty player in his late teens, his transition into an entrepreneur has allowed him to build a lasting legacy in the esports industry.
Nadeshot’s Physical Appearance
Nadeshot’s physical appearance is characteristic of his status as an influential figure in the gaming world. He is known for his short, dark brown hair, often styled neatly.
Nadeshot usually sports a small beard, complementing his clean-cut look. His fashion sense aligns with his brand, favoring high-end streetwear and gaming apparel.
Nadeshot also frequently collaborates with brands to create exclusive merchandise for his fans, which includes t-shirts, hoodies, jackets, hats, and backpacks.
His style is simple yet impactful, solidifying his status as a lifestyle brand within the gaming community.
Nadeshot Height
Nadeshot stands at 5 feet 9 inches (175 cm). While not exceptionally tall, his height is typical for many gaming personalities.
His stature does not affect his influence in the gaming world, where his achievements are defined by his business acumen, leadership skills, and content creation rather than his height.
Nadeshot Net Worth
As of 2025, Nadeshot’s net worth is estimated at approximately $20 million.
His wealth comes from multiple revenue streams, including his successful esports career, content creation, brand collaborations, and merchandise sales.
Nadeshot’s entrepreneurial ventures, including his leadership role at 100 Thieves, have significantly contributed to his net worth growth. Below is a breakdown of his major revenue sources:
| Source | Estimated Earnings |
|---|---|
| 100 Thieves (Revenue) | Over $50 million (2023) |
| YouTube Channel | Estimated $1 million/year |
| Brand Partnerships | Red Bull, Scuf Gaming, etc. |
| Merchandise Sales | $3 million+ |
| Tournaments & Sponsorships | $2 million+ |
100 Thieves has flourished under Nadeshot’s leadership, with the organization boasting multiple teams and lucrative sponsorships from major brands such as Red Bull, Scuf Gaming, and Astro Gaming.
Additionally, merchandise sales have played a pivotal role in Nadeshot’s wealth accumulation, with limited edition drops and collaborations consistently selling out.
Nadeshot’s Career in Esports
Optic Gaming (Professional Gamer)
Nadeshot’s competitive gaming career began in 2008 when he joined Optic Gaming, one of the most renowned esports teams in history.
He quickly became a star player, particularly in Call of Duty. His skill and leadership in various tournaments led him to the forefront of the esports community. Some of his notable achievements include:
- Call of Duty Championship 2011: A key tournament that helped cement his reputation in competitive gaming.
- MLG Winter Championship 2013: Another major victory that solidified his status as a top-tier player.
- MLG X Games 2014: Nadeshot played a pivotal role in his team’s success during this prestigious event.
- Call of Duty Championship 2014: His team’s strong performance in this event helped further elevate his status in the esports scene.
100 Thieves (Founder and CEO)
In 2017, Nadeshot made a bold career move by founding 100 Thieves. The organization quickly rose to prominence, thanks to Nadeshot’s leadership and innovative approach. Some key moments in 100 Thieves history include:
- Sponsorship Deals: Nadeshot secured major partnerships with brands like Red Bull, HyperX, Astro Gaming, and Scuf Gaming.
- Merchandise: 100 Thieves is known for its exclusive merch drops that resonate with fans and sell out quickly.
- Expansion: 100 Thieves has expanded into multiple games such as League of Legends, Fortnite, and Valorant, creating a strong presence across various global tournaments.
Under Nadeshot’s guidance, 100 Thieves has become one of the leading esports organizations and lifestyle brands in the industry.
Personal Life of Nadeshot
Nadeshot has been in a committed relationship with Haley Hey, and the couple tied the knot in 2023.
Their relationship is often highlighted on social media, where Nadeshot shares personal moments with his fans.
Nadeshot’s family also plays an important role in his life, and he has frequently spoken about the support he has received from his parents, Jeff Haag and Christina Haag, throughout his career.
Charity and Philanthropy
Nadeshot is deeply involved in charity work. He frequently hosts charity streams and has raised money for various causes, such as the Make-A-Wish Foundation, Extra Life, and the Red Cross.
His involvement in philanthropy highlights his desire to give back to the community and support causes that are meaningful to him.
For example, his Extra Life charity stream raised thousands of dollars to support children’s hospitals, and he’s also donated significant amounts to disaster relief efforts through the Red Cross.
Social Media Presence
Nadeshot has a massive following on social media platforms, including YouTube, Instagram, and Twitter. His online presence is essential to his success as both a content creator and entrepreneur.
- YouTube: Nadeshot’s channel showcases a mix of gaming content, behind-the-scenes footage, and personal vlogs.
- Instagram: He uses Instagram to share glimpses of his personal life, his luxury lifestyle, and updates on 100 Thieves.
- Twitter: Nadeshot’s Twitter account is where he engages most with his fans and followers, offering insight into the gaming industry, brand collaborations, and personal thoughts.
Nadeshot Twitter
Nadeshot’s Twitter is a hub for his fans to interact with him. He often posts updates about 100 Thieves, shares his thoughts on gaming trends, and engages with his audience in a casual, fun way.
His use of Twitter as a platform for direct engagement has helped him build a loyal community of fans.
Nadeshot Wikipedia
Nadeshot’s Wikipedia page provides a comprehensive look at his life, career, and achievements. It details his time with Optic Gaming, his transition into content creation, and the founding of 100 Thieves.
The page also highlights his philanthropic efforts, making it a great resource for anyone looking to learn more about this iconic figure in esports.
Conclusion
Nadeshot’s journey from a competitive gamer to the Founder and CEO of 100 Thieves is a testament to his hard work, perseverance, and business acumen.
His influence extends far beyond gaming and esports, as he continues to innovate with his lifestyle brand, merchandise, and charity work.
Nadeshot’s legacy is solidified not only by his accomplishments in tournaments and content creation but also by his commitment to philanthropy and his entrepreneurial ventures.
As he continues to grow his brand, 100 Thieves remains at the cutting edge of the gaming industry, while Nadeshot himself stays a beloved figure in the hearts of his fans.
FAQ
What is Nadeshot’s real name?
Nadeshot’s real name is Matthew Haag.
How did Nadeshot become famous?
Nadeshot became famous as a Call of Duty player for Optic Gaming and later as the Founder of 100 Thieves.
What games does Nadeshot play?
Nadeshot is best known for his time in Call of Duty, but he has also played Fortnite, League of Legends, and Valorant.
What is 100 Thieves?
100 Thieves is an esports organization founded by Nadeshot, with teams competing in various games like Call of Duty, League of Legends, and Fortnite.
How much does Nadeshot make?
Nadeshot’s net worth is estimated at $10 million as of 2024.
Is Nadeshot still active in competitive gaming?
Nadeshot retired from competitive gaming in 2015 but remains actively involved in the esports industry through 100 Thieves.
What are Nadeshot’s other business ventures?
In addition to 100 Thieves, Nadeshot has engaged in merchandise sales, brand partnerships, real estate investments, and charity work.
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